Analytics

What your audience actually did — reach, engagement, growth and the content behind it.

Reach

708.7K

8.6%vs previous period

Impressions

1.1M

9.4%vs previous period

Engagement

54.8K

10.3%vs previous period

Engagement rate

7.73%

engagement ÷ reach

Clicks

15.6K

6.6%vs previous period

Followers

149.7K

3.2%+4,589 in range

Metric comparison

Last 30 days · all platforms

Followers growth

Gained 4,589 followers in last 30 days

Interaction mix

What engagement is made of

53.9Kinteractions
  • Likes34.9K65%
  • Comments7.1K13%
  • Shares5.5K10%
  • Saves6.5K12%

Reach by platform

Last 30 days

When your audience is online

Darker means more of your audience is active

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Platform breakdown

Last 30 days

PlatformReachEngagementEng. rateFollowersGrowth
Instagram
337,450
7.0%
26,368
7.7%		7.81%74,888+3,135
Facebook
246,654
9.2%
19,126
7.7%		7.75%55,908+1,620
X
117,929
9.6%
8,938
8.1%		7.58%18,941-165

Top performing content

Ranked by total engagement in the selected scope

#PostChannelsReachEngagementRatePublished
1

Studio bookshelf

Five books that shaped how we work — only one of them is about design. Save this for the next time you're stuck.

33.9K2.9K8.51%Aug 21, 2:15 PM
2

New case study is live

We rebuilt an 11-year-old e-commerce brand from the identity down to the unboxing. New case study is up on the site — the before/after on the mobile checkout is our favourite part.

27.6K2.6K9.30%Aug 5, 12:45 PM
3

Friday roundup

Three things that made the studio better this week: a shared component library, killing our 40-slide template, and a no-meeting Wednesday that we actually protected.

26.2K2.5K9.64%Aug 10, 3:30 PM
4

Behind the scenes: brand refresh

Six weeks, 41 rejected logo marks, one very patient client. Here's how the Meridian brand refresh actually came together — including the version we almost shipped.

29.4K2.3K7.98%Aug 23, 4:45 PM
5

Studio tip: type pairing

Stop pairing fonts by vibe. Pair them by contrast — in weight, width, or era. One of those three has to be doing the heavy lifting, or the pairing reads as an accident.

23K2.2K9.48%Aug 24, 9:00 AM
6

New case study is live

We rebuilt an 11-year-old e-commerce brand from the identity down to the unboxing. New case study is up on the site — the before/after on the mobile checkout is our favourite part.

29.7K2K6.88%Aug 26, 11:30 AM
7

Client spotlight — Harbor Coffee

Harbor Coffee came to us with a great product and packaging nobody noticed on the shelf. Ninety days after relaunch, shelf pickup is up 34%. Full breakdown in the link.

20.3K2K9.69%Aug 25, 10:15 AM
8

Client spotlight — Harbor Coffee

Harbor Coffee came to us with a great product and packaging nobody noticed on the shelf. Ninety days after relaunch, shelf pickup is up 34%. Full breakdown in the link.

37.8K1.7K4.62%Aug 3, 11:30 AM

AI insightsNext up

The metrics pipeline already aggregates everything an insights model needs — what changed, which content drove it, and when. Turning that into written recommendations is a plug-in step, not a rebuild.